News

Plans submitted for new sustainable urban neighbourhood at Goods Station

Over two years, Turley has been working with Vita Group to evolve its plans for Birmingham’s Goods Station through extensive engagement with the local community, key stakeholders and Birmingham City Council.

Acting on behalf of Vita Group, a detailed planning application has now been submitted for the redevelopment of the former Axis Square site which has laid vacant for a number of years.  The vision is to deliver a new sustainable urban neighbourhood on this key gateway to the Westside district of Birmingham. We provided expert Planning, EIA, Heritage & Townscape, Economics, and Sustainability services for the proposal, which includes five new buildings designed by award winning architect SimpsonHaugh, set around a new urban garden which establishes a fully accessible route from Navigation Street to Holliday Street. 

The masterplan will include three residential buildings creating 990 new homes, a 221-room serviced apartment building and a PBSA plot delivered under Vita Group’s House of Social brand which also includes a 17,000 sq ft public food hall that will celebrate the city’s emerging food scene with independent kitchens showcasing their culinary concepts.

Turley will continue to provide expert services, including additional Strategic Communications advice, through to the determination of the application.

If approved, the socio-economic benefits of the site for the city (and the wider region) are significant. In its construction phase alone, the regeneration of the site is expected to create circa 485 jobs in the West Midlands and will contribute circa £245m to the local economy.

Once complete, the Goods Station will continue to benefit the city, creating around 185 jobs on-site, generating £2.4m additional council tax for the city and adding circa £7.8m Birmingham’s economy each year. If the plans are successful, Vita Group will look to break ground in the autumn of 2025.

Jon Weston, Development Director at Vita Group said: 

“Over the past two years we’ve been working closely with Birmingham City Council, key stakeholders, and the local community to shape the future of this key strategic site, completely transforming a vacant brownfield site into a new, sustainable urban neighbourhood. The Goods Station has the opportunity to be an important catalyst for change in the city, creating new homes and jobs, whilst adding to the city’s expanding cultural and hospitality sector creating a new vibrant neighbourhood with significant social and economic benefits.”

Director, Diane Bowers added:

“Turley is proud to support Vita Group in submitting this planning application. The development will reactivate the site to provide much-needed homes, create new public realm alongside bringing significant community and economic benefits to this part of the city centre.”

21 October 2024