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B&B HOTELS unveils first UK hotel at London Heathrow

Turley is providing expert Strategic Communications services to B&B HOTELS, Europe’s fastest-growing economy and value for money hotel brand, who has officially launched its first UK hotel at London Heathrow, unveiling its B&B HOTELS product in the UK for the very first time.

Following the takeover of the Arora Park Hotel in February 2024, B&B HOTELS today unveiled B&B HOTEL London Heathrow following a period of renovations, officially bringing their European-style hospitality and high-quality offering to UK guests whilst also diversifying the range of hotel options for travellers to and from Heathrow Airport.

B&B HOTEL London Heathrow showcases a product that will soon be accessible in more locations across the United Kingdom as B&B HOTELS continues their expansion across the country, having added five more hotels in Birmingham, Derby, Inverness, Ipswich and Warrington to their UK portfolio in July 2024. B&B HOTELS plans to expand to 100 hotels in the UK by 2035.

B&B HOTELS’ vision for its UK hotels is to deliver contemporary and convivial communal spaces, along with spacious and well-appointed hotel rooms, bringing the best of home along the road.

B&B HOTEL London Heathrow’s entry and communal spaces are signature of their global offering, with digital check-in kiosks, spacious and stylish lounge areas, and a breakfast bar serving B&B HOTELS’ buffet breakfast every day.

B&B HOTEL London Heathrow blends modern comfort with convenience in 119 rooms catering to a variety of guests – with twin, double, family and accessible rooms, with all the in-room amenities required for a comfortable and relaxing stay.

With 870 hotels across 17 countries, B&B HOTELS is recognised globally for its differentiated high-quality offering. As the top budget hotel operator in several European countries, including Italy, Germany, and Spain, B&B HOTELS is committed to delivering exceptional value and service to their guests.

Speaking at the B&B HOTEL London Heathrow launch event, Patrick O’Connell, Chief Executive of B&B HOTELS UK said: 

“Now that we have completed our first renovation, we are delighted to unveil our high-quality hotel offering to UK customers at B&B HOTEL London Heathrow.

“We are excited and energised to roll out our signature B&B HOTELS product and experience to our other UK hotels and customers across the coming months along with our continued UK expansion activities.”

We provided expert Planning services to B&B HOTELS prior to their takeover of the London Heathrow site in 2024. We continue to provide Strategic Communications services to B&B HOTELS as they expand their offering across the UK.

3 December 2024